Site Logo E-PROJECTTOPICS

THE IMPACT OF TRANSPORTATION COST ON CONSUMERS RETAIL GOODS PRICES

(A CASE STUDY OF GARRIKI MARKET, ENUGU SOUTH LOCAL GOVERNMENT ENUGU STATE)


By


CHUKWUEKE GRACE ERINMA



Presented To


Marketing Department

📄 Pages: 92       🧠 Words: 10666       📚 Chapters: 5 🗂️️ For: PROJECT

👁️‍🗨️️️ Views: 286      

⬇️ Download (Complete Report) Now!

ABSTRACT

    This project work examine the "impact of transportation cost on customer goods retail process".
    The population addressed were the wholesaler each was drawn.  Data were collected using questionnaire that was distributed to the wholesales and retailers of Afor Awkuanaw market (Garriki) in Enugu South Local Government Area Enugu State whom the researcher believed were more informed about the topic.
    The data generated were analyzed using descriptive statistical tool, mainly frequency distribution with accompanying comments.
The major findings made include:
1.    Cost of transportation affects agricultural goods retailers than manufacture goods retailers.
2.    Profit maximization was not always the desire for most dealers particularly those who have retired and set no retail business in order to avoid being ideal.  The reported recommended that:
dealers should strive to procure goods from the one source in order to develop transporters.

TABLE OF CONTENTS

TITLE PAGE
APPROVAL PAGE
DEDICATION
ACKNOWLEDGEMENT
ABSTRACT

CHAPTER ONE
INTRODUCTION

STATEMENT OF THE PROBLEM
OBJECTIVES OF THE STUDY
RESEARCH QUESTIONS
SIGNIFICANCE OF THE STUDY
SCOPE AND LIMITATION OF STUDY

CHAPTER TWO
LITERATURE REVIEW

THE GARRIKI MARKET
TRANSPORTATION OF GOODS
YAM SPECIES
YAM MARKETING AND DISTRIBUTION
NATURE AND OPERATION OF PHYSICAL DISTRIBUTION
MODULE FOR PRICE
DEFINITION OF TRANSPORT
YAM PRODUCING AREAS

CHAPTER THREE
RESEARCH METHODOLOGY

SOURCES OF DATA
PRIMARY SOURCE OF DATA
SECONDARY SOURCE OF DATA
POPULATION OF THE STUDY
DETERMINATION OF SAMPLE SIZE


CHAPTER FOUR
PRESENTATION, ANALYSIS AND INTERPRETATION OF DATA
APPENDIX I
APPENDIX II


CHAPTER FIVE
SUMMARY OF FINDINGS
RECOMMENDATIONS
SUGGESTED AREAS FOR FURTHER STUDY
CONCLUSION
BIBLIOGRAPHY

📄 Pages: 92       🧠 Words: 10666       📚 Chapters: 5 🗂️️ For: PROJECT

👁️‍🗨️️️ Views: 286      

⬇️ Download (Complete Report) Now!

🔗 Related Topics

IMPACT OF MARKETING RESEARCH IN A SMALL SCALE COMPANY THE IMPACTS OF PRICING IN MARKETING OF COKE DRINKS IN ENUGU STATE THE IMPACT OF TELEVISION AND NEWSPAPER ADVERT IN THE MARKETING OF CONSUMER PRODUCT IN ENUGU METROPOLIS IMPACT OF INFORMATION TECHNOLOGY IN BANKING INDUSTRY THE IMPACT OF SALES PROMOTION IN THE PURCHASE INTENT OF GOKO CLEANSER AMONG STUDENT OF FEDERAL POLYTECHNIC, OKO IMPROVING ADVERTISING EFFECTIVENESS IN THE MARKETING OF CONSUMER GOODS IN NIGERIA THE IMPACTS OF ADVERTISING ON THE MARKETING OF HOTEL SERVICES IN ENUGU METROPOLIS THE IMPACT OF PERSONAL SELLING IN THE MARKETING OF BEVERAGES IN ENUGU STATE IMPACT OF EFFECTIVE PUBLIC RELATIONS IN MARKETING EXPANSION OF BANKING SERVICES IN ENUGU METROPOLIS THE IMPACT OF SELF SERVICE ON THE PERFORMANCE OF SUPERMARKETS THE IMPACT OF TELEVISION ADVERTISING ON CONSUMER BRAND PREFERENCE FOR SOFT DRINK IN A COMPETITIVE MARKET THE IMPACT OF MARKETING LOGISTICS ON CORPORATE PROFITABILITY IN THE BREWERY INDUSTRY THE EFFECTIVENESS OF PERSONAL SELLING STRATEGFIES IN MARKETING OF CAPITAL GOODS THE EFFECT OF COST CONTROL IN NIGERIA BREWERIES THE IMPACT OF SEGMENTATION ON CUSTOMER STATISTACTION A CRITICAL APPRAISAL OF THE NIGERIAN EXPORT PROMOTION COUNCIL STRATEGIES IN THE EXPORT OF NIGERIA GOODS THE EFFECT OF EXCHANGE RATE FLUCTUATION ON IMPORTED GOODS IN NIGERIA ATTITUDE OF CONSUMERS TOWARDS MADE IN NIGERIAN GOODS THE IMPACT OF ADVERTISING IN THE MARKETING OF HOTEL SERVICES IN ENUGU METROPOLIS A CASE STUDY OF ZODIAC HOTEL LTD THE IMPACT OF TV ADVERTISING ON THE MARKETING OF GSM. SERVICE IN ENUGU METROPOLIS

click on whatsapp